Once they start following you for you, they’ll become those diehard fans every artist dreams of having.” “Live streaming is a great way for your audience to really interact with you as a person and start seeing parts of your personality that they may not have known about before. “We’re living in a day and age where people want to know artists for who they are, not just what they do,” says Kendall Creedon, music & live manager at Scale Management. There are so many interesting and fun ways to engage with your fans and make them excited to tune in. Live performances are the most obvious and are usually a safe bet for a stream, but this is a great time to get creative and experiment with different formats or topics. So we’ve put together this guide to live streaming for musicians to walk you through it all, step by step. But you’re a musician you have creativity and resiliency in your blood, and you will come out okay on the other side of this.Īs you’ve probably noticed, tons of artists have flocked to live streaming in the last few weeks, and for good reason. It’s one of the most effective and reliable ways to maintain a sense of community with your fans and give them the opportunity to support you. Yes, these are scary and utterly unpredictable times we’re living in right now. Yet here we are, smack in the middle of a pandemic that’s more or less canceled the rest of 2020.īetween social distancing requirements, stay-at-home orders, and no real idea of when live performances will become a viable source of income again, it’s never been more important to turn to online solutions for fan engagement and revenue. Just a couple months ago, it would have seemed impossible to imagine a world in which everything from local dive bar gigs to massive festivals would disappear.
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